ANNOUNCED AS TEMPORARYNo
Intellectual property protection
U.S. Trade Representative Ron Kirk and Brazilian Ministerof Development, Industry and Foreign Trade Fernando Pimentel exchanged letterson April 9, 2012 to designate cachaca as a distinctive product of Brazil andBourbon whiskey and Tennessee whiskey as distinctive products of the UnitedStates. These products will enjoy intellectual property protection in bothcountries, and cachaca will no longer be confused with rum.
Thenext step in the process is for the Treasury Department's Alcohol and TobaccoTax and Trade Bureau (TTB) to consider comments from the public. TTB has longresisted the designation of cachaca as a distinctive product, a point that itreiterated in a public statement in 2004 and again in 2005. TTB has instead required that the product belabeled as 'Brazilian rum.'
TTBnow proposes to amend the regulations setting forth thestandards of identity for distilled spirits to include 'cachaca' as a type ofrum and as a distinctive product of Brazil, and invites comments on thisproposed amendment to the regulations. Comments are due June 29,2012.
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